Urbanica Luxury Events is a boutique wedding and event planning agency based in Fort Lauderdale, Florida. Designed with intention and a tailored aesthetic, we bring elegance and sophistication to every occasion. Specializing in weddings, intimate soirées and corporate events, we are your dedicated partner in luxury events and elevated guest experience. Formerly Urban PopUp Events, we have built a strong reputation in South Florida for our expertise in Wedding Coordination.
Beyond weddings, Urbanica also partners with South Florida's finest restaurants and boutique hotels to create signature events and experiences that elevate their space.
Service Areas: Fort Lauderdale, Miami, Boca Raton, Palm Beach, Sarasota, Naples, Key West and Beyond.
Welcome to Urbanica
Meet The Founder
I started planning events in 2019 - right before COVID. I entered the hospitality industry to combine my love of hosting, celebrating, and working with people.
In 2022, I stepped into the bridal industry and instantly fell in love with everything wedding, especially coordinating all the details, big and small to create an exciting masterpiece. And that’s one of the things I love most about event planning - it’s the ability to turn a vision into reality. There’s nothing more fulfilling than seeing an idea come to life and watching my clients and their guests connect, celebrate and make memories in a space my team and I have curated.
I pour my passion for hospitality and event planning into crafting extraordinary experiences and by collaborating closely with clients and top industry vendors, my goal is to ensure your event is a unique, memorable and stress-free experience. Allow us to cater to your special occasion.
Much Love, Rachell

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